Brands
are evidently recognized by their logo and it is of great eminence.
This is the segment of your promotional campaign that comes first for
the scrutiny of the audiences. Creating a notion about the product or
services you are offering is only judged by the single symbol or sign
we can say. However, it might seem pretty easy to get a creative logo
done for your brand but actually it is just the other way. Making
a unique logo design requires professional expertise, creativity and
knowledge of the latest updates that is creating roar in the specific
sector for logo design. Looking for ideas and trending techniques is
quite wise to get a perfect design to entice the viewers. The very
famous brand identities serve as great inspirations for the designer
and enhance their creative juice for better work results. Some of the
iconic logo designs that are worth mentioning in this aspect are :
Google:
Everyone
is familiar with this name Google of every age from kids to aged
persons. Most of the people now are dependent on this search engine
for all kinds of searches. The logo is a reflection of its prominent
presence of it on all over internet. The logo was designed by Ruth
Kedar who acquired master degree in design from Stanford University.
From the time of inception Google has a simple and comprehensible
logo
design.
It has a children schoolbook fonts and uncomplicated geometric forms
to attract the audience in seconds. The multicolored effect provides
the name a playful effect and an unconventional approach. Fit for all
sizes and formats.
Nike:
Yet
another logo design famous internationally is made by a woman –
Caroyln Davidson. The swoosh of the Nike image so popular yet so
simple greatly associates with sports goods and accessories. It was
designed in the year 1971, when Carolyn was a student.
FedEx:
The
most appealing logo of FedEx is designed by Lindon Leader of Landor
associates which is considered as one of the top 8 logos
since
4 decades. It was created in 1994 and iconic designer won various
recognitions and awards for his work. The intrinsic message enclosed
in the brand image is one of the unique factors makes it a state of
the art. We can see an arrow that implies go on, in between the
alphabets 'E' and 'X'. It ensures fast and proper delivery of the
stuffs too.
Apple:
The
logo of Apple is ahead of any introduction. The awe-inspiring design
was created by Rob Janoff in the year 1976. He was the art director
in Silicon valley and claimed popularity just after creation. Since
then it continues to remain as the representative image of the huge
brand Apple. Rob was also associated with the IBM and Intel, but no
doubt this incredible Apple brought him unparalleled glory. The base
behind the image is man and tempting as it was in the case of the
first man Adam. The impression of bite is inspired by the same story
of the forbidden apple. Truly justified is the Apple products as they
are really tempting.